Moo NFC Business Cards – Android App

My Involvement

UX – Roadmapping, Information Architecture, Navigation, App Flow, Wireframes

About the Project

This printing company has developed high quality printed Business Cards, embedded with an NFC chip that triggers digital Actions. The app allows the user to control what actions are on each card.

My Involvement

We began this project with roadmapping sessions. I helped map out all of the features and estimate times. Then I worked on Information Architecture such as App Flow and Navigation. Then I moved on to working on the initial wireframes.


The project manager, an android developer and I mapped out all of the necessary features and tasks for this project. Using Agile methodologies we organised everything into stories and epics.

Information Architecture

I laid out the entire app in an App Flow. To help with this process, I performed a card sort research exercise.


Using Google’s Material Design specifications and sticker sheet, I began to lay out high fidelity wireframes in Adobe Photoshop CC.